With a background that encompasses both print publishing and technology, I have been spending quite a deal of my professional life recently examining how these areas interact and it is my belief that there are big changes afoot.
Strangely, it is not so much the march of technology that will be the catalyst for change, but the reliance of print publishing on the diminishing natural resources of paper and petrol for their existence. With higher production and distribution costs and increased competition from the Internet, many publishers are being forced to re-examine the fundamentals of their entire business model to survive in the 21st Century.
It is then not surprising that a large number of technology companies are investing large amounts of money into technologies that will help publishers bridge that gap.
2 comments:
Cool. What is your favorte gadget that you can reccomend and why, for personal e-reading??
Right now, there are few standalone gadgets that I have seen that will come anyway close to replacing paper-products. Readability relies on many factors and we still have a way to go before we have display technologies that can perform as well as print on paper. For me the latest internet-connected ultra-light PCs like the Macbook Air are the pick of the crop.
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